Data. Integration. Engagement. Relationships. Real-Time. These are the hallmarks of DMA2012 – and what makes it the most relevant marketing event out there.

In an increasingly channel agnostic marketing environment, where lines are blurring and integration is key, your main objective remains driving sales by producing satisfied customers. And, as customers continue to evolve in how they interact with your brand, being quick and efficient in adjusting your approach and engaging them – real-time – is evermore a critical component of your integrated marketing strategy. DMA2012 is the ONLY event that provides you with all of the tools, technologies, and best practices to accomplish your goals, engage your audience real-time, and, even better, keep you one step ahead!

What can you expect from DMA2012?

Everything you need to ensure you can develop and execute the best integrated marketing campaigns that drive real measurable bottomline results for your brand, including:

  1. Actionable marketing education at every level encompassing both direct and digital channels in over 100+ sessions, workshops, one-to-one labs, and more
  2. Hundreds of cost-effective technologies and solutions in the DMA2012 Exhibit Hall covering the whole spectrum of marketing channels, including social, mobile, and next generation technology
  3. Increased and improved networking and relationship-building events that give you the time to connect with a diversity of peers and marketing experts
  4. Provocative thought-leadership and the best case studies in marketing to deliver vision, inspiration, and real-world advice



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